Written by: Caspar Robson, | 06 May 2020

ETF STREAM merges with ALTFI to create one specialist financial media firm


London, UK, 6 May 2020- ETF Stream, the leading media brand for everything ETF-related in Europe, Australia and Asia has merged with AltFi, the foremost fintech media brand for the rapidly growing alternative finance and fintech community.

ETFS Capital, an active strategic investor, provided the funding and support to implement this merger.

The merger creates a single specialist financial media firm focused on the two hottest topics across the investment and fintech industries. Building on the existing strength of ETF Stream, writing about investment and asset management, while incorporating AltFi’s fintech focus will bring both publications to a wider audience and allow the combined business to cover new disruptive trends in global finance. Sam Ridley will lead the merged business withDaniel Lanyon as Editor-in-Chief of AltFi and Oliver Smith the Managing Editor of AltFi. David Stevenson, AltFi’s founder and well-known investment journalist, will remain involved as a strategic adviser to the merged business.

As each business serves a distinct audience, they will retain their existing brands, websites and editorial teams, while the commercial, technology and administrative teams are integrated. Both businesses are now located at NextStage, the exclusive shared City workspace opened by ETFS Capital in early 2020.

Sam Ridley, Managing Director, says: “We are excited about the opportunities created by this merger with AltFi, both the efficiencies it delivers and the laying of a more robust foundation for future growth and development. This is very much a ‘win-win’ for both firms.”

Daniel Lanyon, Editor-in-Chief, AltFi, said: “Technological innovation and disruption alongside the rise of low-cost passive investing are two of the most powerful secular trends in financial services. It is also a testament to the long-term vision of ETFS Capital to get a deal over the line in the current period.”

Graham Tuckwell, Chairman, ETFS Capital, said: “By merging ETF Stream and AltFi we are creating one business on a firmer footing and with the potential to do more for their audiences and stakeholders. This fits with our mantra at ETFS Capital, which is to ‘discover, connect and scale’ those firms driving the transformation of the investment industry.”